China family enterprises and sustainable development

--- It has been 200 years of history in family enterprises,no matter in developing  or developed countries, the family enterprise plays an important role in the economic and social fields. In China, the reform and opening up policy brings China's economy unprecedented vigor,The 15th Party Congress defining on the status of the non-public economy and the 16th Party Congress  determining  the legality o...
( Full article )     2007

用顾客的语言第二部分：定位

Pronet Advertising--- 让我们通过一个例子来解释下这个概念，有一个公司售卖一种教学的DVD，关于使俄罗斯kettlebells成为一个棒球的训练计划，尽管我最近自己买了DVD，但纯粹的是为了让他们的销售更好。虽然这似乎不是一个好例子，但一个产品的创造者应该克服一些大障碍。为了创造销售量，他必须：1.指导教练，裁判，或棒球运动员什么是kettlebell。（大多数人不知道）2.说服他们a canonball-shaped ...
( Full article )     2007