Last week Beijing's Star Daily reported on the struggle between three clothing brands whose logo is a crocodile:La Coste (established France 1933), Cartelo (Singapore 1947), Crocodile (Hong Kong 1952)...
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What is Bill Gates doing on an ad for Beijing Image Luxury Apartments?Well, together with a whole group of CEOs and company presidents scanned by Beijing Image from a Vanity Fair cover, he is endorsin...
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If you arrived here by curiously Googling for Mu Zi Mei after reading about her in the New York Times, or Straights Times, or the Guardian: Welcome!At Danwei you will find all you need to wade your wa...
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Richard of Peking Duck has an interesting article on Living in China about marketing in the PRC. My favorite bit:'The new middle-class Chinese consumers do not want products that are simple or easy to...
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At last, a print ad campaign with a little bit of thought. First you see this:The page is covered with a layer of bubble wrap. The copy reads: If it's fun, just push it. On the other side of the page ...
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By Mauro MarescialliThe war among Chinese real estate companies to come up with the most asinine names for their developments is getting more and more compelling.The latest gem is 'The Beatles House',...
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More print and outdoor ads from Li Ning, sent in by Ben:GOODBYE BENCH I.e. bench for reserve players.GOODBYE TO THE LAST CHAMPIONGOODBYE YESTERDAY'S RECORDYou can find more on Li Ning on danwei.org">h...
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The Poly Plaza Theater in Beijing recently tarted itself up with two outdoor large screen TVs. The screens show advertisements and film clips to bored motorists waiting in traffic jams beneath. There ...
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On Beijing's Jianwai Street, the east extension of Changan Avenue, the last two 27-year-old low-rise buildings are nearly gone. Surrounded by new skyscrapers, the old buildings have looked out of plac...
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A twisted Yin Yang symbol?China's new National Theater in Beijing designed by French architect Paul Andreu is nearing completion. Yesterday workers removed the blue panelling on the north side of the ...
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How do people occupy their vacation time after the Spring Festival? By complaining about the CCTV Gala - that's half the fun of watching it (or maybe more this year, given the dismal appraisal it's re...
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Former Olympic gymnast Li Ning parlayed his athletic success into an eponymous multimillion dollar business by establishing China's first real sporting goods brand. Sadly Li Ning's logo and slogan are...
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What the hell is this?It's an ad for a real estate development of course. And this development is blessed with superb names in both English and Chinese: American Rock in English and Postmodern Town (h...
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The cards below are from a Chinese language version of the US Army's deck of most wanted Baathists. The ad below is from a real estate magazine. The text on the cards reads: my neighbor; my apartment;...
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Does this look at all familiar?Hmm.Hmm.The picture at the top is an advertisement by Sohu, a major Chinese internet portal operated by a Nasdaq-listed company. The ad has recently appeared in various ...
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Basically, you are WPP's bitch. They own at least a third of the world's biggest advertising and marketing agencies. This is from their website:What does 'WPP' stand for? 'WPP' stems from 'Wire and Pl...
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This is an ad for Cisco that appeared in yesterday's People's Daily. Slick full color ads like this are rare in the staid Party organ. WARM-HEARTED CITIZEN WANG XIAOHU E-government really makes Wang f...
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Jason Mills sent in this photo which he found on the Internet. It was apparently taken somewhere on the Shanghai subway.
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Are China's real estate developers finally going completely round the bend? The headline in the ad below reads: "Love is when she is the only the thing in your eyes." Who is this beautiful woman?She's...
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In the past year, outdoor advertising expenditure has jumped by 126%, the largest increase of all types of advertising media. According to China Business (zhongguo jingying bao, Feb 23, 2004),ad-spend...
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