Twinity on the Beeb
A nice overview video plus some excellent coverage of Twinity, from the BBC News Technology site. Read more about Mirror Worlds here. 查看全文
Growing Virtual Worlds. The race is on and here’s the track.
Over the last few months the focus has been primarily on the volume of new virtual worlds being launched into the marketplace. Of course, this is great for competition and provides choices for the con... 查看全文
Myrl featured by the BBC
Awareness of K Zero client Myrl continues to grow. The BBC caught up with CEO Francesco D'Orazio at the VWF Unconference yesterday to get an insight into the social gateway for avatars.    BBC article... 查看全文
Recent/current project round-up
'Ah K Zero, the people that do they graphs' is how we're usually greeted when we meet people around the virtual worlds space. Sure, we do graphs and interesting stuff like that, but I thought it would... 查看全文
VWF London Cancelled! : Meetings
Anyone who was planning to attend VWF London probably knows by now that the event has been cancelled.   I'll still be in London Monday and Tuesday so (if you've come in from out of town) let me know i... 查看全文
Establishing metrics - key performance measurement for virtual worlds and MMOs
That's a mouthful - and also the title of the workshop I'll be running next Wed (Oct 8th) at Virtual Worlds Forum. Here's the overview.   The establishing metrics workshop is ideal for marketers consi... 查看全文
Introducing the Myrl Index
Since entering open beta about a month ago, Myrl is going from strength to strength, now with 19 different virtual worlds integrated.    Part of the product roadmap here is to include registration API... 查看全文
September marketing news
The updated Universe graph for Q3 2008. We’ve updated the Universe graph showing total registered accounts for the virtual worlds sector. New data included relates to Q3 2008.   Evolving Business Mode... 查看全文
Superstruct - alternative reality forecasting
Created by the Institute for the Future (such a cool name), Superstruct is a MMO-type alternative reality forecasting game. The real and virtual worlds are tied together, meshed together by a narrativ... 查看全文
Metabrand for auction on eBay
I've talked before about Phat Cats, the highly popular Jazz club in Second Life. It's popularity highlights the role of music and socialising in virtual worlds as well as the importance and relevance ... 查看全文
You must be having a graph
It's amazing what you can do with lines and circles.   I thought it would be interesting to go back since the launch of K Zero in December 2006 and see the volume and types of charts we've produced to... 查看全文
Linden Lab: Investor strategies and profitability
Another thread from Robert Bloomfield's interview with Philip Rosedale covered the investment side of things - interesting insight for operators who have recently embarked on their own virtual journey... 查看全文
Philip Rosedale: Mainstreaming Virtual Worlds and Positioning Linden Lab
Robert Bloomfield from Metanomics recently sat down with Philip Rosedale to chew the cud over several of the live issues facing both Linden Lab and the virtual worlds sector as a whole. Robert has ask... 查看全文
Young and old drive gaming growth for females
A recent study released by comScore reveals some interesting trends in the online gaming sector. Specifically looking at females, growth by age band grew most in the 12-17 and 55-64 groups. Overall gr... 查看全文
The updated Radar graph for Q3 2008
Today we've released the updated graphs showing virtual worlds by sector. Of course, there's some overlap between sectors but it's our best attempt to categorise worlds into groups. The usage policy i... 查看全文
The updated Universe graph for Q3 2008
We've updated the Universe graph showing total registered accounts for the virtual worlds sector. New data included relates to Q3 2008. Due to the increase in VW's in the last couple of months (both l... 查看全文
Evolving Business Models in MMOs
An extract from a post published on Free to Play - related to MMOs but nevertheless relevant to virtual worlds and this post about Premium Subscriptions.      Speakers:       * Jesse Mulligan, moderat... 查看全文
Lowering the Premium Subscription barrier
The majority of virtual worlds in the KT&T space rely on the premium subscription model. A straightforward enough concept - offer a basic experience of the platform for free and then incentivise membe... 查看全文
We’ve been Wordled
Wordle is a simple little app that pulls out popular keywords from websites and documents. Paste it in and bang - a neat visualisation that gets the 'gist' across.   Here's what comes out after throwi... 查看全文
Parental email confirmations
....an important earth-shatteringly vital part of the sign-up process for KT virtual worlds.   'My boys' have signed up for seven open beta's in the last two weeks. So far, I've only received email co... 查看全文
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