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作者/创建者
专题分类 Trademark/Advertisement
原文语言 English
原文站点 http://adweek.blogs.com/adfreak/

Are we laughing with eBay or at eBay here?

AdFreak -- Would you buy a snowmobile on eBay because Jim Gaffigan tells you to? The answer, of course, is no. Could you enjoy his attempts to persuade you in a TV commercial? Well, yes ... in theory. In practice, however, viewers might hit the fast-forward button. Sadly, the same is true of much of this new campaign from Goodby, Silverstein & Partners for the fading auction powerhouse. See a whole bunch... 11-07
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The 'ridiculous charade' of recording an ad

AdFreak -- Few people suffer under the heavy egotistical load of the ad industry quite like the sound engineers who record audio for commercials. They're micromanaged by everyone from the client to the junior copywriter, so it's nice to see them get their revenge in this anonymously produced British video, created with the same Xtranormal text-to-movie software that gave us the bitter robot designer. Via Ame... 11-07
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Kids would prefer you not destroy the Earth

AdFreak -- Zig's cinematic spot for Moms Against Climate Change pits child protesters (shouldn't they be in school?) against cops (don't they have parking tickets to write?) to illustrate that if kids knew what was at stake, they'd take action. There's no denying it packs a punch. That said, something feels off. I think I was expecting a boffo climax to really drive the point home. Why not have the sides emb... 11-07
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HBO still taking shots at George W. Bush

AdFreak -- The George W. Bush era is thankfully gone, but HBO and Venables, Bell & Partners channel the former president's less-than-lucid vibe and penchant for incoherent phrasing in this banner and billboard push touting the DVD release of the Will Ferrell special You're Welcome, America: A Final Night With George W. Bush. The election-poster-style ads include Bush-inspired slogans like "Never misunder... 11-07
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1993 Taurus a great car for today, says Ford

AdFreak -- Great fake press conference here from The Onion, in which a Ford exec explains why the '93 Taurus is the best vehicle for today's cash-strapped consumers. If the $650 price tag doesn't grab you, surely the free cassette tape of Primus's Sailing the Seas of Cheese will. Via Consumerist. —Posted by Tim Nudd 11-06
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