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Readers: 17 | Updated: 04-19

ReadBurner Launches Mobile; Defines Mashup

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Just to show you that there’s no particular favoritism going on here with Adam’s Readburner, I feel compelled to tell you that even though Adam and I work together on a daily basis, he didn’t think to tell me that they were releasing a new update to the service today (and this after the directive we got from up on high to ’start getting more scoops’).

But as I discovered over at Read/WriteWeb today, ReadBurner has today released a mobile version of the news tracking service.

You can access the service by pointing your mobile browser to http://m.readburner.com, where most of the site browsing functionality has been duplicated to be compatible with WAP and iPhone browsing capabilities.

As they pointed out on the Readburner blog, it’s a pretty big deal to have launched a mobile application so soon after having just launched and re-written the site itself. The mobile site, though, was apparently built using moFuse, an interface that’s designed rapidly deploy existing web apps as mobile applications.

This habit of piggybacking off of other services when possible is also likely what helped them accomplish the relaunch as quickly as they did - what with the commenting being powered by Disqus, not to mention the core functionality being powered by Google Reader itself. ReadBurner is shaping up to be the posterboy for turning a mashup into a business model.

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