Flowery Fiat

In Fashion Innovation,Digital Products  ||  04-18 ||  Tags: Flower   Fiat   fashion innovation  ||  Readers: 50
Modern Industrial Design News

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The Flower Council of Holland has commissioned Arne Quinze, Fredrikson Stallard, Karim Rashid, Studio Job and Arik Levy (all famous names in the design industry) to design 5 New Fiat 500’s. The catch is that they had to design them using flower so as to raise the awareness of the uses of cut flowers. It sounds kind of odd, but the results of the finished, flowery, Fiat’s are quite mesmerizing. Not too sure they would be safe driving around town with the flower petals flying in your face. Neat concept and pretty unique use for flowers.

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