What it does
It’s no secret that there is a huge market for gossip, news, photos, and any other material relating to celebrities. Coolspotters.com is a new site that focuses on celebrity fashion and beauty – and on unlocking their secrets. The site covers products being used by the stars both in real life and on-screen, and displays photos of the stars along with guides revealing what they are wearing. Users can also chat about the star or the products he/she uses, or find links to purchase the products for themselves. It is completely free to browse the site or even to add content, if you’re a fashion, beauty, or celebrity expert yourself. Users can also edit existing content if it is wrong, so the majority of the content on the site is user-generated, more or less like a wiki of celebrity fashion and beauty.
In their own words
"Coolspotters is a web application that makes it easy to discover and buy the products being used by your favorite celebrities – in their real lives, and in movies and television… Until now, the only glimpse you’d get into the product choices of your favorite actor, athlete, musician, or other public figure was from a page or two in a magazine, an unsearchable blog, or some side feature on a celebrity website. Coolspotters makes it super easy to discover and buy the products used by your favorite celebrities. And the best part is, all the content is created by YOU."
Why it might be a killer
This site covers a lot more information on celebrity fashion and beauty than a few pages in a magazine could, is focused on this singular topic unlike most celebrity blogs and websites that cover gossip and news too. By allowing users to add content, Coolspotters has the potential to grow exponentially as usership increases.
Some questions
Is there some sort of oversight for content added, edited, or deleted by users? Or do the changes appear instantaneously? How do users know if another user has correctly identified an item, or if the buy it link is for the exact same product as the celebrity actually owns?
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