It has been said by many an author that their sales at Amazon account for only a small (mostly single digit percentage) of overall sales. Yet, it’s growing sales is causing concern amongst publishers. Amazon’s sales have grown each quarter by leaps and bounds. The first quarter of ‘08 say a 22% increase. A real worry is the possibility Amazon will combine its content creation with its sales and distribution arm. For example, it would be much easier for a company like Amazon to set up an advance-free scenario with an author and provide monthly royalties based on its online sales. The infrastructure already exists and if Amazon had a large enough market share this set up might be very attractive to authors. One publisher at London’s Book Fair said “It’s only a matter of time before they approach a major author to sign directly with them.’” Janet Evanovich decided to forego having a professional agent in favor of having her son handle this matter for her. Someone like Evanovich, with a huge and loyal following, could decide that cutting out one more step in the publishing to shelf process would increase her royalties. Via Publishers Weekly.
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