links for 2008-04-16 [Behind the Buzz - digital and interactive advertising and marketing]
04-17 ||
Readers:
12
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Superb analysis of the recent J&J BabyCamp, an event for mommybloggers, getting them togethe to connect with each other and J&J. Was it good? What were their objectives? Did it work? Read and find out.
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Metrics and challenges to having great customer data - know your customer and you can do a lot more for them and you
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Modernista changes their website - puts a frame round things like wikipedia, flickr etc
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Ian Schafer on the future - social media on the increase
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