Keyword: Vogue and Decent

Geographic Position: Manhattan, N.Y.

History: Fifth Avenue Institution came into existence in the year of 1907. For the sake of figuring out the expense of sowntown and government services, the owners of estate, economic leaseholders and retailers had collected probably 1,800,000 dollars within a year. The institution employed security guards, which five times the total police number of city, to be responsible for security.

Derivative: The reputation of Fifth Avenue was built upon its contribution to the economy of New York City. Taking an example of last year, the investment only from retailers privately was more than 5 million dollars. This kind of investment created thousands of job opportunities. And at the same time, the income of individuals and companies also brought high revenue for government. Besides, employee expended money on trading departments where nearby; to a certain extent, they boosted the flourishing development of local economy.

Commerce: Around Central Park, Pierre Hotel near to the 61th avenue and Plaza Hotel in the 59th avenue located there. Famous stores such as Tiffany and Gucci standed facing south of Fifth Avenue. Further more, Pulitzer fountain, Rockefeller center and St.Patrck’s Cathedral were seated in the middle of those stores.

Characteristics: The only reason that Fifth Avenue being so successful was that they had stuck to their own supernal tenets for almost 100 years. Fifth Avenue undertook lots of stores which had a broad assortment of products and favored by people, these all became one of the characteristic. Abundant products, well-appointed brands and excellent quality also became features of Fifth Avenue. Especially, the operation of brands turned into an outstanding characteristic of this Golden Ground -- Fifth Avenue.

Keyword: Culture atmosphere, resplendent and magnificent

Geographic Position: Champs-Elysees Avenue split Paris into South and North, connecting to Triumphal Arch in the West and Consonancy Square in the East, the whole span was 1880 meters.

Generally Situation: It is safe to say that Champs-Elysees Avenue was the soul of Paris. The East segment of avenue was an ave with 700 meters length, the out-of-the-way peaceful place in the downtown zone. The length of west segment was 1100 meters. It had been developed as an economic zone which opened to domestic and foreign wealthy after bourgeois rising up. Before that time, it was once an uptown for nobles.

Festival and Entertainment: the west segment was a very busy trading street with about 80 meters in length. It was capable of ten cars parallel running through at one time, storied buildings with six or seven floors height landing on both sides of street. There were more than 100,000 people everyday came and went in the Champs-Elysees Avenue. Grand festivals and celebrations launched here oftentimes.

Commerce: West segment of Champs-Elysees Avenue was about 1180 meters in length, which turned to the gathering place of tycoons.

Keyword: Classical and Elegant

Geographic Position: Oxford Street was the most all-important shopping street in Britain, with 30 million worldwide tourists visiting and shopping there every year. It was the shopping center of West End, with more than 300 global large-scale malls standing in this 1.23 miles longness street.

Traffic: At the mention of traffic, Oxford Street even provided Central London a very important traffic trunk line. There were 50 buses circulated per hour and four underground stations connecting to five trunk lines in order to ensure the core geographic position of public transport nest, making a best foundation for business prosperity.

Commerce: From Rome age till 17th century, the main function of Oxford Street was considered as a trunk line to connect Western London outside to Oxford. At the end of 18th century, large buildings were under construction, for example, the construction of Southern Gauss Bends and Northern Portman brought Oxford Street an original scale of present vision. Top-ranking shopping center grew up at the beginning of the 20th century, going with some small-scale stores simultaneity.

Oxford Street took a reputation that spreading all over the world. Not only because it attracted tourists from other places of Britain, but also a mass of aboard tourists. Foreign tourists came to visit and shop in an endless stream every year; as a result, their consumption had occupied 20 percent in the sum consumption income of Oxford Street. Just like retailing, millions of people worked in Oxford Street.

Keyword: Charming and Livingness

Geographic Position: Shijukua Odori Shopping Street was located in the Central Shinjuku Odor of Japan.

History: The history of Shinjuku came of the world “Oiwake”, which indicated one of the five roads called Koshu Kaido Avenue.

Origin: In the year of 1601, Edoshogunat had constructed five roads and 33 postal available towns along the Kaoshu Kaido Avenue (one of the five roads). "Shin" and "Juku" respectively represented brand-new and postal available towns.

Traffic: Shinjuku Station was the central station between public lines and private railway. Its average daily controlled of 3.6 million passengers travel, greater than that of any other cities in Japan.

Commerce: Tokyo headquarters office of railway building and a large-scale shopping center faced south of Shinjuku station. However, the busy entertainment zone - Kabudicho in the north. The institution of Shinjuku shopping street launched 120 stores, including large-scale shopping centers, bookstores, grocery stores sand an artistic tool store. Other stores, which divided by man-dress, suit-dress, shoes and handbags, also had been distributed in this street.

Characteristics: Sidewalks - paved with 6 centimeter-thick granitic flagstones.
　

Keyword: Peaceful and Harmonious

Geographic Position: Speaking to Myeong-dong Commercial Area, there were 5,000 people living in every 0.44 square meters space, over 2 million floating population per day and 4 million or foreign tourists came to here each year. It had appointed as a sight-seeing particular district in March of 2000.

Commerce: Actually, Myeong-dong was just a section of street, with 1.5 miles in length. On the both sides of this street had been bestrewed with department store, marketplaces, restaurants, hotels and theaters. Otherwise, there were another set of modern large-scale shopping squares, marketplaces, sightseeing hotels and financial institutions. The headquarters of large marketplaces such as Letian department store and New World department store had been set up here, coming into a large-scale shopping entertainment area.

Characteristics: Myeong-dong Street not only were keeping Korea Cultural Relic class building such as Chinese Embassy and Myeong-dong Saint Hall intact, but also was seized of modern large-scale shopping squares, sightseeing hotels, more than 100 financial institutions, thousands of dress and habilatory monopolistic stores.

History: Around Myeong-dong area, it was once the classic uptown in the age of Korea Dynasty. Until modern times, the government employed Britain designer to frame houses and streets under the style of Europe, and Myeong-dong became the touching symbol between Korean Culture and Western Culture before long. As a matter of fact, Myeong-dong turned into a vogue place authentically at the beginning of sixties of last century.

Keyword: Romantic

Geographic Position: the OrdRoad was situated in the Central Singapore, beyond the central commerce zone. The former terminal of OrdRoad was Dhobyghaut, however, the range of this road had already extended from Tanglin road to Brasbasah road.

Origin: Being differ from other roads in Singapore, OrdRoad was not named by someone’s name. By contraries, the word came from nutmeg and cayenne planted along the street in the forties of the ninetieth century.

Commerce: Economy hit OrdRoad since the 20th century, which emblematized that OrdRoad had begun to get ahead towards today’s vital economic zone. 1950s, CKTANG Company established a shopping center in OrdRoad. From the age of sixties to seventies, entertainment center such as LIDO cinema, Ord Theater, LaiFu Village and Jack bowling were opened one after the other. And between the ages of seventies to eighties, large-scale Far East and central shopping center were completed, which strengthened and reinforced the development of Singapore trading center.

Keyword: Coordination balance

Origin: Kurf Urstendamm Street was also the locus of KAISER WILHELM Memorial afterward. This street got a nickname called ‘Kur furstendamm’. Street, which planted with a large number of trees, towards the Western till Halensee Lake.

History: Between the eighties and nineties of the 19th century, a large number of magnific houses had been constructed along the southwest. The street turned into pivotal shopping road swiftly, accompanying with lots of artistic coffee shops, theaters, and cinemas. The charming of Kurf Urstendamm Street lied on the lifeful culture life incarnated the prosperity of the age of twenties.

Commerce: After World War II, this area had been considered as a shopping center which belonged to the westward divided city. In this case, it still played as the core role between entertainment and trading center. The point is that it also became the powerful evidence of Germany’s economic miracle in the age of fifties. The lasting charming of Kurf Urstendamm, which passing through Charlottenburg and Wimersdorf, should be owed to characteristics landscape of curbside, which built a harmonious and balanceable atmosphere on surroundings where shopping, working and living space.

Keyword: Architectural Music

Geographic Position: The most famous pedestrian zone of Vienna located in the first government area of this city - in the central city. It went by the name of ‘Golden U’ because of its special ‘U’ shape and the advantaged geographic position.

Traffic: The subway stations of 1 way, 2 way and 4 way were setup at the entrance of Cove Special Main Street. There another 1 way subway station in the Steve Plaza, which between Cove Special Main Street and Geteha. Especially, taxies can be found everywhere in the front of opera theater, Steve Square nearby and inside of the Michael Plaza.

Commerce: The pedestrian zone, which occupied 53400 square meters in acreage, was the fastest economic growing commercial zone in Austria. It created the record on 4 billion annual sales that no city could be come up to.

Characteristics: The Vienna State Opera, the most famous opera theater in the world, located in the entrance of Cove Special Main Street. Apart from this, the most important pontifical church - Stephansdom Church, seated in the Central Zone. Terminal of the pedestrian zone was Michael Plaza and Michael Mum. One can lead to Vienna Hu Fort Floating Palace by passing through the Michael Mum.

Origin: The word ‘Arbat’ came from Arabic language.

History: Arbat had discerned businessmen’s camel team and invaders, for instance, Mongol, Poland Army, Napoleon etc. During the world war II, several buildings (including Vanuatu Theater), were ruined by Nazis. Until today, we also could find the names of those house-owners in the sidewalks, like Tolstoy, Gagarin etc.

Commerce: Before the revolution of 1917, there were 203 stores and grocery stores existed in Arbat Street. And at that time, Arbat Street was the culture center of Moscow, possessing 50 thousand populations, four cinemas, gorgeous Vanuatu Theater, its drama schools and musical schools. Nowadays, Arbat zone got supermarket, entertainment center, restaurant and pleasure ground. Moreover, bookstores, curio stores, jewelry stores were gathering in the old Arbat Street.

Keyword: Synthetical Underground

Background: Montreal was famous as its 4 to 5 months-long winter every year. Due to the underground, the commerce zone had already carried through business commercial in the whole year and other social culture activities.

Geographic Position: Neither more nor less than, the 12 square miles quadrate zone was blocked between other two important geographic sights, MONT-ROYAL on the North side, and St.Lawrence River on the South.

Commerce: In fact, ten subway stations and two subway trucks connected to 30 thousand meters length underground alleyway, inner Public Square and large-scale shopping center. In other words, the underground city was the other Montreal. There were 500 thousand people passed through those 60 buildings everyday which connected together to form a large space over 3,600,000 square meters, in order to avoid the wicked weather above. That huge space included 80 percent occupancy of entire office zone and 35 percent business space which equal to total area of that in the whole city.

History: Until 1950s, the main commerce zone appeared. People re-constructed Elizabethan Hotel, which got 1040 rooms inside, and opposite of its gathering center was the Rene-Levesqueboulevard. In the old days, Rene-Levesqueboulevard was called Dorchester.

Traffic: Referred to underground city, there was no reason not mentioned Montreal’s subway and its unique features. Firstly, subway system generally set up 10 to 15 feet deep lower than the underground, with rock around them. They took advantage of middle-level space between first and second floor underground of those buildings nearby to be the aisle or passerby free zone, passing through contiguous underground, you could get to the station.

Postscript: Commercial Pedestrian Street was the symbol of city visualize, just like the business card of a city. Concept design was considered as the soul of a commercial Pedestrian Street design. According to that, Pedestrian Street design should think over about special elements of Pedestrian Street, such as business circle characteristics, consumption pattern, territorial history culture, architecture and commercial culture. The designing concept need to be creationary based on history, taking into account the characteristics of history. The point is that it should be propitious to future development. Permeating the mature pattern of foreign outstanding commercial Pedestrian Street, we can set eyes on that in domestic such as Beijing Wangfujing, Shanghai New World. Whether in keeping and integrated combination of constructions, or commercial operation, biggish gaps still exist.

Translator: Shaunna