asahi.com : Wilderness area makes eco-tourism its priority - ENGLISH
SHARI, Hokkaido–A typical overnight trip here goes like this: a long soak in a hot spring followed by a seafood feast and then bed before going on to the next tourist spot.
But this, say local tourism officials, doesn’t come close to scratching the surface of what the area has to offer.
So officials are now promoting eco-tourism and encouraging visitors to stay longer so they can experience the wonders of the nation’s northernmost natural World Heritage site.