Markets are riding rollercoasters, central banks are bailing out major financial institutions, inflation is rearing its ugly head, and consumers are apparently pulling back into their shells, but none of this gloom-and-doom is even remotely threatening the growth in online marketing and advertising spend, according to eMarketer.
The market research firm is predicting that, despite current economic jitters, US online advertising will continue to grow through 2008. Online ad spending will rise by 23%, as this chart shows:
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