Over the past few weeks I have been reading a book called Twitter Power by Joel Comm. As many of you know I am not a big fan of books, but I have to say it is one of my favorite books. Even though I already know a lot about social media it made me think about Twitter in a new way. Here are a few things I learned: Get Started the Right Way When I started using Twitter, I went about it the wrong way. My user name wasn't my name and I tried to create a profile that wasn't tied to my company or me.