The pervading approach to launching a startup is to do it quickly, iterate constantly and make as much noise as possible throughout the process. It’s not a bad way of doing things, and given the lower cost of startup operations, and the nature of consumer web startups in particular, and it’s completely doable. But be careful if you’re not a data hog.
Getting your startup launched as quickly as possible is fine - you need to get it in front of people to understand what’s working (and not), and get as much feedback as possible - but you should also spend a good chunk of time preparing to collect data. That means building the necessary infrastructure into your system to collect, review and analyze the data generated by users.
What Data Should You Collect?
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