1. 急事，慢慢地说。遇到急事，如果能沉下心思考，然后不急不躁地把事情说清楚，会给听者留下稳重、不冲动的印象，从而增加他人对你的信任度。
2. 小事，幽默地说。尤其是一些善意的提醒，用句玩笑话讲出来，就不会让听者感觉生硬，他们不但会欣然接受你的提醒，还会增强彼此的亲密感。
3. 没把握的事，谨慎地说。对那些自己没有把握的事情，如果你不说，别人会觉得你虚伪；如果你能措辞严谨地说出来，会让人感到你是个值得信任的人。
4. 没发生的事，不要胡说。人们最讨厌无事生非的人，如果你从来不随便臆测或胡说没有的事，会让人觉得你为人成熟、有修养，是个做事认真、有责任感的人。
5. 做不到的事，别乱说。俗话说“没有金刚钻，别揽瓷器活”。不轻易承诺自己做不到的事，会让听者觉得你是一个“言必信，行必果”的人，愿意相信你。
6. 伤害人的事，不能说。不轻易用言语伤害别人，尤其在较为亲近的人之间，不说伤害人的话。这会让他们觉得你是个善良的人，有助于维系和增进感情。
7, 伤心的事，不要见人就说。人在伤心时，都有倾诉的欲望，但如果见人就说，很容易使听者心理压力过大，对你产生怀疑和疏远。同时，你还会给人留下不为他人着想，想把痛苦转嫁给他人的印象。
8. 别人的事，小心地说。人与人之间都需要安全距离，不轻易评论和传播别人的事，会给人交往的安全感。
9. 自己的事，听别人怎么说。 自己的事情要多听听局外人的看法，一则可以给人以谦虚的印象；二则会让人觉得你是个明事理的人。
10. 尊长的事，多听少说。年长的人往往不喜欢年轻人对自己的事发表太多的评论，如果年轻人说得过多，他们就觉得你不是一个尊敬长辈、谦虚好学的人。
11. 夫妻的事，商量着说。夫妻之间，最怕的就是遇到事情相互指责，而相互商量会产生“共情”的效果，能增强夫妻感情。
12. 孩子们的事，开导着说。尤其是青春期的孩子，非常叛逆，采用温和又坚定的态度进行开导，可以既让孩子对你有好感，愿意和你成为朋友，又能起到说服的作用。
译文:
12 Rules about the Art of Words That Men Must Read
1. Express emergencies slowly. When facing emergencies, you will impress your audiences with your stableness and imperturbability and enhance their trust on you if you can think of it calmly, and then express it slowly and clearly.
2. Express trifles humorously. It is particularly true for some well-intentioned reminding. If you remind a person in a funny way, they won't feel awkward; instead, they will not only accept your advice willingly, but also feel more intimate with you.
3. Express the things you are not sure prudently. As to those things you are not sure, others will consider you hypocritical if you choose to avoid, on the contrary, they will think of you as a person worthy of trust if you can uncover it carefully.
4. Express nothing to things that didn't happen. People hate those most that always spread a rumor. So, they will regard you as a person who is mature, well -cultivated, serious and responsible if you have never said nonsense about things that didn't happen,
5. Never make promise about things you lack capability. Just as an old saying goes:” No ability, no undertaking”. Never give promise to things beyond your ability, so that others will believe you are sincere in what you say, and to carry out what you do.
6. Never say thins that will hurt others. Never hurt others by words, especially to those who is very close with you, then people will think that you are a kind person and the lubricant to the relationship.
7. Never spread your sadness to everybody. Every person wants to confide when he or she comes across bad things, but it will end up with others suspicion and estrangement to you because of the overwhelming stress caused by your outpouring. Meanwhile, you will be a person who is not considerate because you spreaded your pain to others.
8. Express others' affairs carefully. Everybody needs a safe distance with others. No comment on or spreading to others' story at random will give others security as your friends.
9. Listening instead of speaking about your own business. There are two advantages to listen instead of speaking when talking about your own business: one is to give others an image of modesty about you; the other is to make you a person standing to sense.
10. More listening rather than commenting about elders' affairs. Elders usually don't feel right if the juniors comment too much about their business. If you do, you won't be a modest or bookish young man in his or her heart any more.
11. Discuss pair's matters in a conferential way. Blaming each other is the worst situation of all that appear between the husband and wife. Contrarily, the lovers will love each other more if they can say things in a conferential way.
12. Teach your kids in a edificatory. It is especially true to the youth, because they are in a very rebellious phase when to them, only gentleness can be accepted. What's more, teaching them in a gentle way, can not only correct them, but also make them willing to think you as a friend.