原文: The New Web 2.0 Careers [Business and Blogging]

(http://www.businessandblogging.com/) Web 2.0 has created a new business environment, and along with that new business environment have come some new jobs.

The Web 2.0 jobs are jobs that didn’t exist ten, or even five (in some cases), years ago. They are jobs that may not exist, at least in the exact same form that they are in today, in five, or ten years. Web 2.0 jobs are unique to the online challenges that businesses face today.

What are the Web 2.0 jobs? We’ve already talked about some of them here at Business and Blogging, but let’s take a closer look:

• Online Reputation Manager. We’ve already had an interview with an online reputation manager at Business and Blogging. A person in this job is responsible for monitoring, and perhaps repairing, the online buzz about companies and individuals. Most companies are starting to realize that, with the power of blogs and other online forms of communication, a rumor can spread in an instant. A great illustration of online reputation management can be found in this post at Search Engine Guide from Jennifer Laycock.
• Community Manager. A community manager (this position has several different names) is responsible for engaging the online community on behalf of a company or organization. Someone with this job would likely open social media accounts in order to interact with a company’s clients and potential clients. They may even start a community for the business. To learn more about this Web 2.0 career, visit this post from Jeremiah Owyang at the Web Strategy by Jeremiah blog.
• Blog Consultant. Blog consultants come in many types and flavors. Generally speaking, a blog consultant will analyze your blog and provide suggestions to help you improve it. They may look at the design, content, or your blog strategy. Once they have made a suggestion, they may carry it out themselves, or recommend someone else who can do the work.
• Search Engine Marketer. This is another position that goes by several titles. A search engine marketer is someone who optimizes search engine strategies in order to market a product or service. I didn’t realize it, but in researching this story I learned that search engine marketers have their own professional nonprofit organization, SEMPO.
• Web Content Writer. A web content writer may create articles for websites, ghostwrite business blog posts, or create copy for some of the other Web 2.0 specialists. The online demand for copy has grown so great that an entire industry has sprung up to support it.

That’s my wrap-up of jobs that have been created by the Web 2.0 environment.

Have I missed any Web 2.0 jobs? Have I described your job?

译文: 因Web2.0而产生的新兴职业

      Web2.0创造了一个新的商业形式，相应地就产生了许多新兴的职业。

• 线上信誉经理，我们之前已经在商业与博客中参访过一位从事该职业的人。我们了解到，这个职业主要是负责监督，或者说是修正哪些在网络上散布者的关于公司和个人的消息。现如今，大多数公司都已经意识到了博客和网络社区的强大力量，任何流言飞语都能在瞬间传播出去。这里有一个很好的例子Jennifer Laycock在搜索引擎指导发布的。
• 社区经理，社区经理（这种职业存在多种说法）的主要从事网络社区服务，对象是公司或其他组织。一般来说他们会开一个社区媒介帐户以方便与公司客户以及潜在客户交流。更有甚者专门为企业制作一个网络社区。想要更加详细地了解该职业请看这个例子。
• 博客顾问，博客顾问有多种形式。大多数而言，他们会调研你的博客的设计，内容和主题方形然后给出改进的建议。当这个建议被采纳的时候，他们会亲自或者建议其他的专业人士来为你改进博客。
• 搜索引擎市场推广，这个职业同样有多种称谓方法。从事该职业的人会最大限度地利用搜索引擎来推广商品和服务。虽然之前我没有意识到这个职业的存在，但是在大量研究调查之后发现他们有自己的非营利性组织，SEMPO。
• 网站内容攥搞人，从事这种职业的人负责为网页写文章，为商业博客代笔发表信息，或是为其他Web2.0专业人员制作副本。对于这种副本的需求大到整个产业都来表示支持。